Dreamzer, publisher of the editorial sites Chien.com and Chatsdumonde.com as well as the online games Dogzer and Shinycatz, has strengthened its Publishing branch with the acquisition of the websites Viveleschiens.com and Vivelesfelins.com that took place at the end of 2015.
Launched 10 years ago, Viveleschiens.com
is a reference French-speaking community for dog lovers, with nearly one million messages. It is a mine of information, advice and tips for dog owners, along with any people who are planning to become dog owners.
Younger and more modest in size, Vivelesfelins.com
is its feline counterpart.
Within the framework of the takeover of these sites, the editorial content featured on Viveleschiens.com
has bolstered the Chien.com
offer, while Viveleschiens.com
itself has refocused on its main strength: its community dimension.
In addition to discussion and mutual assistance forums, members of Viveleschiens.com
have the opportunity to take part in surveys, to offer information about breeds that they own and those they like, and even to research other owners or fans of a particular breed near their place of residence.Vivelesfelins.com
has been merged with Chatsdumonde.com
, boosting the editorial content and the community of the latter.
For Emmanuel de Chezelles, Founder and CEO of Dreamzer:“The purchase of Viveleschiens.com and Vivelesfelins.com is an indication of the new direction taken by Dreamzer one year ago.
Illustrated by the company name change, Dreamzeris positioning itself as a reference for dog and cat themes through three complementary levers: Gaming, Publishing and Community.
The synergies between the different sites are obvious and have producedconsequential initial results, using the measuring rod of traffic and the new members that have moved from one site to the other.
We will be pursuing and amplifying this movement in 2016.”